Pet Health Store
  Maximize Health With Diet
  Good.Better.Best - A Healthiest Food Guide
  Health + Value - Healthy Foods on a Budget
  Let Food Be Thy Medicine
  More & Better - The Advent of Human-Grade Pet Foods
  Enzymes – The key to Your Pet's Health
  To Supplement or Not to Supplement
  Safely Transitioning Foods
  The Obesity Epidemic
  Food Allergies in Dogs
  Preventative Care
  Food Saftey & Mycotoxins
  It’s Flea & Tick Season
  Cats and Plants
  Dogs and Dangerous Foods
  Important Pet Issues
  Choosing a Veterinarian
  Adopt or Foster - A Guide
  Travel With and Without Your Pet
  Cat Comfort
  So You Have A New Dog/Puppy?
  So You Have A New Cat/Kitten?
Use Our Resources  to make the Best Decisions for the Health and Life  of Your Pet.

A growing number of veterinarians state processed pet food (dry and canned food) is a contributory cause of illness and premature death in the modern dog and cat. Europe has taken the lead at studying the effects of diet on long-term animal health. An example is The British Journal of Small Animal Practice - which published a paper contending that processed pet food suppresses the immune system and leads to liver, kidney, heart and other diseases. A Swedish veterinarian, Dr. Kollath, headed a study done on animals. When young animals were fed cooked and processed foods they initially appeared to be healthy. However, as the animals reached adulthood, they began to age more quickly than normal and also developed chronic degenerative disease symptoms. A control group raised on raw foods aged less quickly and were free of degenerative disease.


The therapeutic value of wholesome,
nutrient and enzyme rich, pet diets cannot be overstated.


Human health maintenance, and our out-of-control health care costs*, are now being linked to the extremely high expenses related to Pharmaceuticals (prescription drugs), and the inadequacy of Preventative Health Care, including proper diet. It is no different for our pets. The adequacy of Preventative health care will always mitigate the need (and expense) for Curative health care.


What are the Best Foods, and, Why?


The Best: Freeze-Dried or Frozen foods
2nd Best:

2 feedings (daily):

  1. Freeze-Dried or Frozen
  2. Human Grade Canned food
3rd Best: Canned Human-Grade food
(of high meat content)
4th Best: Human-Grade Canned food (of high meat content) mixed with Human-Grade Dry food.
5th Best: Human-Grade Dry Food
Least Recommended: Pet-Grade Dry Food

Frozen and Freeze-Dried pet foods are superior to any other types of food.


High in meat, they are nutrient-rich and have very high palatability. They represent the NEWEST EVOLUTION in feeding our pets a healthy, immune system strengthening and life sustaining diet.


Pet food quality has continued to improve over the past 10 years. Five years ago began an evolution to human-grade foods, both dry and canned - versus pet-grade foods. (Pet-grade means that the ingredients used are those rejected for human consumption; human-grade is not, and is therefore of higher quality).


Because of the superior nutritional benefits of human-grade pet foods, we should all prefer their use. Although most available pet foods are still pet pet-grade, there are now several choices of dry and canned foods that are human-grade - allowing pet owners to feed better quality dog and cat foods than ever before.


However, dry and canned foods, of whatever quality, are heat processed, shrinking the available nutrients for our cats and dogs.


Also, dry foods are high in grains and carbohydrates, and low in meat content (relative to canned, frozen, and freeze-dried foods). Our cats and dogs are carnivores, making Frozen and Freeze Dried, and Canned foods a much better source of utilizable protein.


Frozen and Freeze-Dried foods are frozen to minus 20 degrees, protecting all available nutrients and enzymes. Canned foods have diminished nutrients from high-heat cooking, and no active enzyme content.

Freeze-Dried foods are frozen foods with the moisture removed, giving the added advantage of ease of use, and no refrigeration requirement. Just add warm water to reconstitute it.


Let’s Get Educated!


What are Frozen & Freeze-Dried foods,
and WHY they are so healthy for my cat or dog?



These foods are human-grade foods, extremely high in meat (hormone and antibiotic free), and balanced with natural and organic ingredients. Instead of being cooked at high temperatures, they are frozen to below minus 20 degrees. This method of freezing protects against harmful pathogens, instead of using heat.


This freezing preserves virtually all the nutrients and enzymes in the food. (Dry and Canned foods, cooked at high temperatures, kill all the enzymes in food and many of the nutrients).

In addition, cats and dogs digestive tracts are shorter than ours and have elevated acid levels (HCL) relative to human beings, making them much less subject to e-coli or salmonella.


Also, the best of the frozen and freeze-dried food manufacturers utilize a voluntary FDA (Food & Drug Administration) Food Safety protocol called HACCP (Hazard Analysis and Critical Control Points). This is a voluntary preventative sanitary protocol for food manufacturing that many feel should be adopted as a requirement for both human and pet food manufacturing - and would eliminate many, if not all, of the food safety issues that we have been of late experiencing with both human and pet food safety.


Importantly, when feeding Frozen and Freeze-Dried foods, you are providing your pet with food and food concentrates that contain whole nutritional complexes - the body then chooses the nutrients it needs for assimilation, and excretes what it does not need.

Why aren’t commercial pet foods as adequate?


Processed pet foods are cooked at high heat, killing much of their nutritive value. Even when synthetic vitamins are added, “nothing can replace wholesome foods in their natural unrefined state - therefore containing all of the food elements conducive to good health”.


Importantly, the quality of ingredients used in most pet foods are of poor quality (see “What's in Pet Food”, a study commissioned by The Animal Protection Institute, a major national animal advocacy organization, at

Also, dry foods are high in grains and carbohydrates, low in meat (relative to canned, frozen, and freeze-dried). Dogs and cats are carnivores (cats even more so, are called “obligate” carnivores). Meat is the protein source they most and best utilize.

Are there any other differences?


Absolutely! INGREDIENTS! INGREDIENTS! INGREDIENTS! A good, prepared Frozen or Freeze-Dried diet contains a dietary balance supplied with nutrient-rich natural, organic, and hormone & antibiotic-free ingredients.


Are Frozen and Freeze-Dried foods SAFE?




Preparing and handling of frozen and freeze-dried foods in a HACCP** (pronounced “ha-sip”) manufacturing facility leaves little chance for bacterial contamination and multiplication.


Cats and dogs are quite resistant to bacterial gastro-intestinal tract disorders of dietary origin. Their gastric HCL (hydrochloric acid) levels are considerably higher than in humans. This tends to eliminate a certain level of potentially harmful bacteria.

Salmonella and E-coli contamination is extremely unlikely. The meats are inspected upon arrival in the plant, and then deep-frozen - which prevents bacteria multiplication. Processing is done before thawing can occur; it is then returned to the freezer.


Toxoplasmosis is a pathogen that could potentially exist in meat, and presents a health threat to pets (and humans). Frozen and Freeze-Dried foods are deep frozen (-20 degrees Celsius) for 6 days minimum. This is 100% effective in eliminating T-gondi cysts from animal tissues.


The “blast freezing” process is widely used in the commercial meat packing industry to eliminate parasitic pathogens in the human food supply. This same process is used in frozen and freeze-dried pet foods.


Why aren’t there age specific Frozen and Freeze-Dried foods (i.e. Puppy/Kitten, Adult/Senior, or Low-Calorie foods?


What is most important with food is that the nutrients be available to be absorbed by the body. The nutrients in Frozen and Freeze-Dried foods are totally bio-available. The body then chooses what it needs for assimilation. Therefore, the only importance is the quantity of food necessary for optimum health maintenance at a particular life stage.


Puppies and Kittens, who are growing in months, need larger quantities of food. Conversely, older pets or sedentary pets or pets with slower metabolisms and accompanying weight-control problems, have reduced requirements.*** This alleviates the need for the age-specificity that carbohydrate-rich and nutrient-poor commercial diets require.


What about oral health, and the build up of tartar on teeth?


It has been promulgated that feeding dry food is an excellent way to control the build up of tartar in the gums, and promote oral hygiene.


This is not true.


The only thing that promotes oral health is the production of healthy saliva and oral micro flora. Healthy pet saliva contains bactericidal agents that prevent tartar buildup, tooth decay, and bad breath.


Frozen and Freeze-Dried diets promote oral health and prevent tartar buildup for one reason. Enzymes!


Frozen and Freeze-Dried foods left in the mouth will self-digest because of the undestroyed natural digestive enzymes in the food, and because of the healthiness of saliva when feeding enzyme-intact Frozen and Freeze-Dried diets.


How do I safely transition by pet to a Frozen or Freeze-Dried diet?


Many owners do an abrupt switch. However, it is important to remember that our cats and dogs have half the length of digestive tract that we do - making them more susceptible to digestive sensitivity when changing foods.


Therefore, the easiest way is to mix it with the existing diet.****

    1. Start with 1/4 of the diet being the new Frozen or Freeze-Dried food. After 4 days go to 1/2.
    2. After another 4 days go to 3/4. At 12 days, switch over completely.

Some dogs have more sensitive digestive tracts. If you feel that your pet may be more sensitive, do either or both of the following:

    1. Start with 1/8 of the new diet for the first 4 days – making the transition be 16 days.
    2. Add digestive enzymes to the diet for the transition period. Prozyme is an excellent digestive enzyme supplement.

What if my pet has food allergies,
a sensitive digestive tract, or skin conditions?


A great quote relative to optimum health, and the presence of the above conditions is:


“The Whiter The Bread,
The Quicker You’re Dead.”


Remember that the closer to the natural source food is, the healthier it will be. The more food is processed, the less healthy it will be.


When discussing allergies, Dr. Henry Pasternak, DVM, says:

“Again, I must reiterate that the main problem is the ingestion of dead, devitalized, enzyme-less food.”


Our recommendation is to switch to a frozen or freeze-dried diet - a wholesome diet that is nutrient and enzyme rich, and which will maximize a pet's immune system and constitutional strength.


With other than digestive disturbances, allow a month to go by to see cumulative improvements in your pet. We're sure you will.

If not, there may be additional medical issues at hand. In such instances, do not hesitate to consult your Veterinarian.

Why doesn't my Veterinarian make these recommendations?


Some do, but even the best clinicians are relatively untrained as to the therapeutic value of wholesome, nutrient and enzyme-rich pet diets.


One of our longer-term goals is to inaugurate a “Preventative Health Through Nutrition” educational program with Veterinarians.


*For example, Medicare expenses are expected to increase by $2 Trillion dollars over the next decade with the passage of the Medicare Prescription Drug bill
**Hazard Analysis and Critical Control Points (HACCP) is a systematic preventative approach to food safety that addresses physical, chemical and biological hazards as a means of prevention rather than finished product inspection. HACCP is used in the food industry to identify potential food safety hazards, so that key actions, known as Critical Control Points (CCP's) can be taken to reduce or eliminate the risk of the hazards being realised. The system is used in food manufacturing facilities at all stages of food production and preparation processes.
***A recent study of animal feeding resulted in an increased life span for those animals on a calorie-controlled diet.
****If, for budgetary or other reasons, you wish to continue to also feed dry food, we recommend you feed them as separate meals. Dry food digests at a different rate (it takes much longer to digest) than frozen or freeze-dried raw foods. You therefore get the maximum nutrient benefit by feeding as separate meals - one morning, one evening.

  1. “Healing Pets with Nature's Miracle Cures” , © 2001 -- Henry Pasternak, DVM, CVA, p. 11
  2. The Stockman Grass Farmer, Feb. 2000
  3. Lunden, A., Uggla, A. 1992. Infectivity of toxoplasma gondi in mutton following curing, smoking, freezing, or microwave cooking. Vet Micro 24, p. 241-243
  4. Kotula, A.W., Dubey, P., Sharer, A.K., Andrews, C.D., Shen, S.K., Lindsay, D.S. 1991. Effect of freezing on the infectivity of Toxoplasma gondi tissue cysts in port. Journal of Food Production col. 54, no. 9, p. 687-690
  5. Hilwig, R.W., Cramer, J.D., Forsyth, K.S. 1978. Freezing time and temperature required to kill Cystercerci of Taenia saginata in beef. Veterinary Parasitology 4, p. 215-219

      "Let Food be
      Thy Medicine"